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McDonald, Courtney; Burkhardt, Heidi – portal: Libraries and the Academy, 2022
This paper presents a qualitative analysis of nine interviews with academic library practitioners discussing their approaches to Web content strategy work. Findings reveal shared challenges and suggest that, while awareness of content strategy appears to be growing, its practice remains intermittent for many. An updated version of a wModel for…
Descriptors: Internet, Academic Libraries, Web Sites, Library Services

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