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Direct linkFinch, David; Nadeau, John; O'Reilly, Norm – Journal of Education for Business, 2018
Scholars suggest that the dynamic nature of marketing has put both the marketing profession and marketing education at a crossroads. This study is an analysis of marketing programs by conceptual knowledge and metaskills. In a content analysis of course descriptions for 523 undergraduate marketing courses in Canada from 40 universities, the…
Descriptors: Undergraduate Students, Business Administration Education, Program Evaluation, Content Analysis
Download full textChujitarom, Wannaporn; Piriyasurawong, Pallop – International Education Studies, 2017
This study aims to synthesize an Animation Augmented Reality Book Model (AAR Book Model) to enhance teamwork and to assess the AAR Book Model to enhance teamwork. Samples are five specialists that consist of one animation specialist, two communication and information technology specialists, and two teaching model design specialists, selected by…
Descriptors: Teamwork, Animation, Models, Specialists
Chabalengula, Vivien M.; Mumba, Frackson – International Journal of Science Education, 2017
The current "K-12 Science Education framework" and "Next Generation Science Standards" (NGSS) in the United States emphasise the integration of engineering design in science instruction to promote scientific literacy and engineering design skills among students. As such, many engineering education programmes have developed…
Descriptors: Engineering Education, Design, Elementary Secondary Education, Science Curriculum
