Publication Date
| In 2026 | 0 |
| Since 2025 | 0 |
| Since 2022 (last 5 years) | 0 |
| Since 2017 (last 10 years) | 0 |
| Since 2007 (last 20 years) | 2 |
Descriptor
| Design Preferences | 2 |
| Extension Education | 2 |
| Focus Groups | 2 |
| Needs Assessment | 2 |
| Affective Behavior | 1 |
| Audience Analysis | 1 |
| Audience Awareness | 1 |
| Barriers | 1 |
| Climate | 1 |
| Community Needs | 1 |
| Computer System Design | 1 |
| More ▼ | |
Source
| Journal of Extension | 2 |
Publication Type
| Journal Articles | 2 |
| Reports - Descriptive | 1 |
| Reports - Evaluative | 1 |
Education Level
| Adult Education | 1 |
Audience
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewed
Direct linkCone, Joseph – Journal of Extension, 2013
To engage recipients of Extension science-based video programming involves understanding what behaviors and decisions the recipients may be considering that can be affected by the programming. Such understanding may be developed through interviews, focus groups, and surveys, which should provide guidance for elements of the style and content of…
Descriptors: Video Technology, Audience Analysis, Audience Awareness, Affective Behavior
Revising an Extension Education Website for Limited Resource Audiences Using Social Marketing Theory
Francis, Sarah L.; Martin, Peggy; Taylor, Kristin – Journal of Extension, 2011
Spend Smart Eat Smart (SSES), a unique website combining nutrition and food buying education for limited resource audiences (LRAs), was revised using social marketing theory to make it more appealing and relevant to LRAs (25-40 years). Focus groups and surveys identified the needs and preferences of LRAs. Needs were cooking, basic health, and…
Descriptors: Extension Education, Focus Groups, Nutrition, Marketing
