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Debika Sihi; Abigail Ryan – Marketing Education Review, 2025
The rapid adoption and evolution of generative artificial intelligence (AI) tools like ChatGPT and Gemini have impacted marketing education and practice. This paper introduces a prompt engineering assignment that utilizes generative AI to build critical thinking skills through the development of keyword research strategies, customer profiles, and…
Descriptors: Marketing, Business Education, Artificial Intelligence, Technology Uses in Education
Amanda Singer; Stacie Aguirre-Jaimes; Antonique White; Margot Vigeant; Michelle Jarvie-Eggart – IEEE Transactions on Education, 2024
Contribution: This article provides an examination of changes in first-year engineering students' perceptions of the role of an engineer after completing the Engineers Without Borders Challenge. Background: Essential pre- and post-comparisons missing in existing studies on the Challenge are provided, as well as comparison to other first-year…
Descriptors: College Freshmen, Student Attitudes, Engineering Education, Engineering
Liu, Yucheng – Journal of STEM Education: Innovations and Research, 2011
This paper introduces a graduate course, continuum mechanics, which is designed for and taught to graduate students in a Mechanical Engineering (ME) program. The significance of continuum mechanics in engineering education is demonstrated and the course structure is described. Methods used in teaching this course such as topics, class…
Descriptors: Engineering Education, Graduate Students, Course Objectives, Engineering
Hu, J.; Haffner, M.; Yoder, S.; Scott, M.; Reehal, G.; Ismail, M. – IEEE Transactions on Education, 2010
The semiconductor industry is lacking qualified integrated circuit (IC) test engineers to serve in the field of mixed-signal electronics. The absence of mixed-signal IC test education at the collegiate level is cited as one of the main sources for this problem. In response to this situation, the Department of Electrical and Computer Engineering at…
Descriptors: Feedback (Response), Course Objectives, Academic Achievement, Laboratories
Mehrizi-Sani, A. – IEEE Transactions on Education, 2012
A summer academy is held for grade 9-12 high school students at the University of Toronto, Toronto, ON, Canada, every year. The academy, dubbed the Da Vinci Engineering Enrichment Program (DEEP), is a diverse program that aims to attract domestic and international high school students to engineering and sciences (and possibly recruit them). DEEP…
Descriptors: Field Trips, Enrichment Activities, Engineering, Foreign Countries
Chiel, Hillel J.; McManus, Jeffrey M.; Shaw, Kendrick M. – CBE - Life Sciences Education, 2010
We describe the development of a course to teach modeling and mathematical analysis skills to students of biology and to teach biology to students with strong backgrounds in mathematics, physics, or engineering. The two groups of students have different ways of learning material and often have strong negative feelings toward the area of knowledge…
Descriptors: Student Evaluation, Student Attitudes, Mathematical Models, Biology
Heylen, Christel; Smet, Marc; Buelens, Hermans; Sloten, Jos Vander – European Journal of Engineering Education, 2007
A present-day engineer has a large scientific knowledge; he is a team-player, eloquent communicator and life-long learner. At the Katholieke Universiteit Leuven, the course "Problem Solving and Engineering Design" introduces engineering students from the first semester onwards into real engineering practice and teamwork. Working in small…
Descriptors: Feedback (Response), Engineering Education, Student Projects, Course Objectives

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