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Direct linkZuocheng Zhang; Ly Tran; Meredith Marra – Sage Research Methods Cases, 2025
Text-based interviews involve asking writers of texts how and why their texts were produced and then interpreting textual features by relating them to social, cultural, and ideological meanings. This case study provides an analysis of the use of text-based interviews in a project investigating what professional identity Business English major…
Descriptors: Foreign Countries, Business Education, Business English, Business Communication
