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Marshall, Ruth; Pardo, Abelardo; Smith, David; Watson, Tony – British Journal of Educational Technology, 2022
For the developers of next-generation education technology (EdTech), the use of Learning Analytics (LA) is a key competitive advantage as the use of some form of LA in EdTech is fast becoming ubiquitous. At its core LA involves the use of Artificial Intelligence and Analytics on the data generated by technology-mediated learning to gain insights…
Descriptors: Educational Technology, Learning Analytics, Ethics, Privacy