Marketing and Recruiting in Urban Magnet Schools: Implications for Change in School-Community Relations.

Blank, Rolf K.

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Peer reviewed

ERIC Number: EJ344760

Record Type: CIJE

Publication Date: 1986

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Marketing and Recruiting in Urban Magnet Schools: Implications for Change in School-Community Relations

Blank, Rolf K.

Urban Education, v21 n3 p263-79 Oct 1986

Analyzes the role of magnet schools in stimulating and changing linkages between the community and public education. Analyzes the effectiveness of marketing methods such as the following: (1) public relations, (2) student recruiting, and (3) information dissemination. Considers their impact on the community-school relationship. (LHW)

Descriptors: Magnet Schools, Nontraditional Education, Public Relations, Public Support, Recruitment, School Community Relationship, Student Recruitment, Urban Schools

Publication Type: Journal Articles; Opinion Papers

Education Level: N/A

Audience: N/A

Language: English

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Authoring Institution: N/A

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Author Affiliations: N/A