Descriptor
| Comparative Analysis | 1 |
| Films | 1 |
| Higher Education | 1 |
| Hypothesis Testing | 1 |
| Intermode Differences | 1 |
| Literature Reviews | 1 |
| Media Research | 1 |
| Recall (Psychology) | 1 |
| Research Methodology | 1 |
| Social Cognition | 1 |
| Tables (Data) | 1 |
| More ▼ | |
Author
| Cowen, Paul S. | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Research | 1 |
Education Level
Audience
| Researchers | 1 |
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Cowen, Paul S. – Educational Communication and Technology: A Journal of Theory, Research, and Development, 1984
Describes a study which compared film and written material with regard to effects produced by order in which conflicting information is presented. Results indicate film is more influential and better recalled than conflicting written information: conflicting paragraphs produce a primacy effect, whereas analogous film segments produce no order…
Descriptors: Comparative Analysis, Films, Higher Education, Hypothesis Testing
