This brief provides guidance to policymakers and practitioners on the challenges and opportunities of the "dual language immersion" (DLI) model and presents research conducted with teachers and administrators both before and during their first years of implementing new DLI programs in several Indiana school districts. The brief also…

The reauthorization of the U.S. Elementary and Secondary Education Act, referred to as the Every Student Succeeds Act (ESSA), emphasizes evidence-based interventions while giving states and districts new flexibility on the use of federal funds, including funds that could be used to support social and emotional learning (SEL). The authors review…

Social and emotional competencies are proving critical to students' success in the classroom and in life. Although the Every Student Succeeds Act (ESSA) does not explicitly reference social and emotional learning (SEL), this legislation in fact offers opportunities to support school-based SEL interventions. How is SEL supported by ESSA? Which SEL…

Participation rates in parenting programs are typically low, severely limiting the public health significance of these interventions. We examined predictors of parenting program enrollment and retention in a sample of 325 divorced mothers. Predictors included intervention timing and maternal reports of child, parent, family, and sociocultural risk…

It is argued that higher education should be marketing according to principles for marketing services not products. Unique features of services, implications for marketing, and application of service marketing principles to college and university recruitment are explained. Research on seven successfully marketed colleges and universities and…

A study of graduate student recruitment practices was conducted in the spring of 1986 to determine the current practice of graduate schools and to determine the extent to which they are using marketing techniques. The members of the Council of Graduate Schools were surveyed; 250 graduate schools responded (69% response rate). Questions concerned…

Emphasizes that foster parent recruiting is becoming increasingly difficult. Describes a successful alternative foster parent recruitment effort which includes the provision of fiscal incentives for foster parent recruiters. (Author/RWB)

Urban Teacher Residencies (UTRs) are an emerging innovation designed to embody best practices in recruitment, screening, preparation, placement, induction, and teacher leadership for urban school districts. UTRs can be a key element of urban districts' portfolio of pathways into teaching and a lynchpin of a larger strategy to strengthen the…

An early childhood educator at a 360-bed community general hospital implemented a licensed on-site child care program for children between 6 weeks and 10 years of age in order to improve employee recruitment and retention by assisting employees with appropriate child care arrangements. A parent questionnaire was used to assess the degree to which…

A survey of 83 private liberal arts colleges investigated the relationship of attainment of enrollment goals and marketing practices. Results are mapped on two grids: perceived marketing plan vs. enrollment goals and actual marketing plan vs. enrollment goals for 1985-90. Additional research on marketing orientation is recommended. Implications…

Although volunteers serve many useful functions in fund raising, soliciting gifts should be left to staff. Volunteers are hard to recruit, keep, motivate, are unreliable, lacking in expertise, and they can balk at the realities of development tasks. Development offices should carefully think through the appropriate roles for these individuals.…

Evaluation and results of a statewide promotional campaign using billboards featuring Johnny Cash to promote public awareness of, and recruitment for, Adult Basic Education (ABE) programs in Ohio are presented with the highlights of the purchasing and distribution activities. Response to a questionnaire sent to all ABE directors in Ohio requesting…

A study investigated the attitudes of 111 college deans toward marketing in higher education, especially as they relate to the deans' academic fields (pure vs. applied). Results indicated no significant differences between the groups' perceptions and that, in general, deans support marketing but not that marketing improves educational quality.…

Although college missions, goals, and resources vary widely, institutions can assess the impact of financial aid and make strategic decisions to advance enrollment objectives. Such research requires specification of institutional goals and the relative priority of quality, quantity, diversity, and cost, and data on previous cohorts. New…

This Head Start On-Site Program Review Instrument (OSPRI) is used to monitor and evaluate Head Start Programs to verify basic compliance with program standards. OSPRI contains Head Start Performance Standards, Performance Standards on Services to Children with Disabilities, and specific program regulations in the areas of recruitment,…