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Montana State Office of the Superintendent of Public Instruction, Helena. – 1981
This handbook has been designed to provide classroom teachers with relevant, ready-to-use materials geared to supplement classroom instruction in marketing and distributive education. The projects/activities have been organized using the major units of instruction of the Montana Curriculum Guidelines for Distributive Education, except for a…
Descriptors: Administration, Decision Making, Distributive Education, Guidelines
Boatright, Joyce; Crowley, Jacquelin – 1983
The Sales, Marketing, and Management Division of the Houston Community College System (HCCS) established a task force to identify needs among Houston companies for training/retraining seminars and to determine the role which HCCS should fill in meeting those needs. The task force proposed a marketing study which would meet the following objectives…
Descriptors: Adult Education, Business, College Role, Community Colleges
North Carolina State Dept. of Public Instruction, Raleigh. Div. of Vocational Education. – 1985
This teacher handbook provides recommended goals and objectives and suggested measures for competency-based courses in the vocational program area of marketing education. A background and overview section contains the philosophy and rationale, discusses thinking skills and programs for exceptional children, and provides notes that explain how to…
Descriptors: Advertising, Behavioral Objectives, Competency Based Education, Course Descriptions