This book investigates the long-term effects of educational development (ED) programmes on teaching perceptions and practices. The research draws comparisons between an ED programme at a university in the United Kingdom dedicated to advancing teaching, an international university where high-quality education is central to its mission, and two…

This guide deals with issues of recruitment and retention of both regular and special educators, and emphasizes the need for school administrators to upgrade or establish formalized recruitment programs. Factors impacting on teacher recruitment and retention include education reform, societal changes, demographic factors, personnel shortages, and…

Efforts undertaken to meet the challenge of diversity at the City University of New York's Borough of Manhattan Community College (BMCC) are described in this five-part conference presentation. In the first part, BMCC's president, Augusta Souza Kappner, provides an overview of the ethnic and demographic composition of the college's student body…

Project TRREE (Teacher Recruitment and Retention for Educational Excellence) is a three-year, federally funded project conducted by the Kentucky Department of Education. The purpose of the project is to develop a systemic approach to increase the number of highly qualified special education teachers with a focus on recruitment of linguistically,…

Traditional recruitment techniques aren't attracting many minority students. Institutions trying to attract minorities are concentrating primarily on blacks. Recruitment strategies should vary according to minority group. (MLW)

The goals of a visitation program at a college or university should be to place prospects and their parents in contact with a variety of faculty and students. Faculty members, talking about their programs, and undergraduates, sharing their own experiences, are the institution's best recruiters. (MLW)

Lehman College (New York) and Montefiore Hospital and Medical Center's labor union cooperate in training health care workers to function as members of interdisciplinary health care teams. Undergraduate training is made available in social work, nursing, and health services administration. Retention rates, academic achievement, and student…

The experiences of University of Pittsburgh at Johnstown (Pennsylvania) with opportunistic marketing are outlined. Opportunistic marketing takes advantage of reactive decision making within the administration by repeatedly creating marketing situations that force decisions, then eliciting acknowledgment that the marketing efforts worked. Special…

Describes practices, programs, and policies that colleges and universities can use to collaborate on student recruitment, using the experience of the Greater Cincinnati Consortium of Colleges and Universities (Ohio) as illustration. Collaborative projects include development of written materials, recruitment events, presentations, joint trips or…

This article describes Washington State University's efforts to plan for and accommodate diversity on campus. It covers goals for institutional climate; administrative structure; recruitment and retention of minority students, faculty, and staff; and policy and programs concerning cultural diversity in all campus relationships, equal opportunity,…

This publication summarizes the proceedings of a conference of college and university policymakers convened to develop strategies to increase the recruitment and retention of minority faculty in Colorado institutions of higher education. Following an executive summary the first section presents information on the status of minorities in Colorado…

This document is intended to be a handbook for independent college and university leaders interested in learning about a fresh approach to cooperation with local elementary, middle, and high schools. It draws from the Teaching Scholar Partnerships (TSP) program, a successful demonstration project that involved ten private institutions working in…

The Pennsylvania State University national alumni admissions program involves alumni in direct recruitment of undergraduate students. This is a major service to the institution, increasing friends of the college and contacts with organizations, clubs, local high schools, and prospective students. Most important, it provides local contacts for…

A successful enrollment management system consists of a marketing program that ensures congruency between the image projected to prospective students and the actual environs of the college, and of means for the academic and social integration of students once enrolled. This presentation offers guidelines for the development of such a system, using…

A French program to train graduate assistants for college-level teaching is described. The project is designed to meet projected faculty needs and compensate for changes in the recruiting system. About 4,500 graduate teaching assistants are currently in the university system. Each receives a stipend, attends a training course, and has teaching…