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Wolfe, Lisa A. – 1997
This book provides an introduction to basic communications concepts, a step-by-step process for developing and implementing a library public relations/communications plan, and descriptions of effective library communications tools and strategies. Detailed examples of the application of solid communications planning in school, public, academic, and…
Descriptors: Audience Analysis, Communications, Community Involvement, Institutional Advancement
Daval, Nicola, Ed. – 1987
Presentations on NCIP (North American Collections Inventory Project) program developments and future program directions are combined with business meeting minutes in this report from the Association of Research Libraries (ARL). The text of remarks presented as part of a panel discussion on the program theme includes: (1) "Development and Use…
Descriptors: Academic Libraries, Cataloging, Conferences, Library Associations