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Eaton, Sarah Elaine – Online Submission, 2012
This report offers practical suggestions for literacy practitioners and program administrators on how to use webinar and webcasting technologies to promote and market literacy. The report is divided into sections on how to use webinars for learners, for staff and volunteers and to engage the general community. A checklist of tips to use on the day…
Descriptors: Adult Education, Internet, Marketing, Computer Uses in Education
Diamant-Cohen, Betsy, Ed. – ALA Editions, 2010
Co-author of the popular titles "Booktalking Bonanza" and "The Early Literacy Kit", Betsy Diamant-Cohen brings together 18 examples of successful outreach partnerships that children's librarians and administrators can adapt to their own situations. Contributors from the U.S and Canada explain how they partnered with schools,…
Descriptors: Foreign Countries, Reading Readiness, Reading Programs, Outreach Programs
Wolfe, Lisa A. – 1997
This book provides an introduction to basic communications concepts, a step-by-step process for developing and implementing a library public relations/communications plan, and descriptions of effective library communications tools and strategies. Detailed examples of the application of solid communications planning in school, public, academic, and…
Descriptors: Audience Analysis, Communications, Community Involvement, Institutional Advancement