This paper describes how various formal planning approaches were developed and applied at Pennsylvania State University. Phases (horizontal reduction, vertical reallocation, strategic planning, and strategic management) are identified as are principles including planning for change on the margins and continuity, providing for feedback, and…

Evaluation of the impact of prospective students' contacts with the institution is an objective of the admissions research agenda at Tufts University (Massachusetts). An annual survey gathers information on individuals who make inquiries but do not submit an application and on the parents of matriculating students. (MSE)

Review of literature concerning the use of program review in higher education lists sources discussing the review process, focusing on the links between program review and other institutional processes, and addressing application of program review principles and practices to different higher education settings. Critical factors for successful use…

Franklin and Marshall College (Pennsylvania) has used institutional mission, strategic planning, lessons learned from previous experience, and sound general management principles to guide reallocation of resources during a period of financial constraint. The objective was repositioning, not retrenchment, and the resulting academic program is…

The article proposes that the key to tracking and evaluating the academic progress of college students, particularly at complex institutions, is development of a longitudinal tracking system with flexibility to support a diverse community of users and applications. Considerations for efficient maintenance and effective use of such a system are…

Three categories of options for colleges dealing with reduced resources are defensive reactions, constructive structuring and flexibility, and long-term new directions. Areas toward which resources need to be redirected, however, include broadening educational options for minority youth and encouraging client-centered and goal-oriented learning.…

Although different in nature from academic activities, college fund raising also requires planning and management. To develop more responsive executive information systems, development officers must take the lead, ask the right questions, and work closely with campus institutional researchers, registrars, enrollment managers, and computer…

The evolution of the student tracking system at Amarillo College, a Texas community college, is chronicled for three stages: (1) early efforts; (2) participation in the development of a consortium-based longitudinal student tracking project beginning in 1986; and (3) more recent developments. Tools and techniques used at each stage are discussed…

A discussion of new technologies and strategies for monitoring college student progress identifies four stages of developing information systems: (1) problem definition and systems specification; (2) data extraction and synthesis; (3) data analysis; and (4) dissemination. Some trends in use of data sources, analysis types, tracking capabilities,…