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Peer reviewedBerg, Gary A. – Change, 2005
For a business-person, the argument that making a profit leads to poor "product" quality would seem silly or worse, insulting. However, this is a common assumption in higher education. Similarly, increasing productivity (a typical business goal) has never been accepted as a worthy aspiration in higher education. In traditional…
Descriptors: Minority Groups, Higher Education, Values, Undergraduate Students
