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Moore, Raeal; Earnhart, Benjamin – ACT, Inc., 2017
A random sample of students who took the ACT test in either April or June of 2016 were invited to participate in an online survey via an email invitation (N = 35,0471). To study whether mailing post card invitations to students improves response rates, a portion of these test-takers were randomly assigned to be sent a post card. In addition,…
Descriptors: College Entrance Examinations, Online Surveys, Electronic Mail, Response Rates (Questionnaires)


