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Do Children Judge a Book by Its Cover?
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Campbell, Susan; And Others – 1982
A study examined the responses of children at several age levels to seven visual elements presented to them on book jackets. Subjects ranged in age from kindergarten to fifth grade. The pairs of book jackets that were selected represented contrasting treatments of seven visual elements: (1) action, (2) color, (3) style, (4) characters, (5) detail,…
Descriptors: Childhood Attitudes, Childrens Literature, Comparative Analysis, Design Preferences