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Direct linkNaslund, Dag; Olsson, Annika; Karlsson, Sture – Learning Organization, 2006
Purpose: While the importance of measuring customer satisfaction levels is well established, less research exists on how organizations operationalize such knowledge. The purpose of this paper is to describe an action research (AR) case study resulting in a workshop model to operationalize the concept of value. The model facilitates organizational…
Descriptors: Action Research, Training Methods, Staff Development, Employee Attitudes
